Branding
RUSH
Dance studio
Branding and interior design for a hip-hop dance academy.
Adrenaline, that incomparable spark of energy felt before going out to dance, is the guiding concept behind a brand identity design that emphasizes movement and learning, with a student-centered business model, so that they become our best advertisement.
The branding and interior design is oriented towards hip-hop and teaching, so the reference points that dancers use to learn to align their hips and shoulders are simulated, and an interior is created that emphasizes the student, to clearly see the movements, thus helping the teaching of the steps.
